Our Team

Sunni Schneider

Chairwoman,
Client Development Manager

Sunni Schneider brings more than 25 years of experience in the investment industry, with a career spanning institutional equity trading and high-net-worth portfolio service. She began her career at an institutional equity trading firm and went on to hold positions at leading financial institutions, including RBC Dominion Securities, CIBC, and National Bank Financial. Throughout her career, she has worked closely with families, individuals, corporations, and trusts, supporting their wealth management needs with a personalized and service-focused approach.

Learn more about Sunni

Previously registered with the Mutual Fund Dealers Association as a Dealing Representative, Sunni provided comprehensive financial services, including investment and credit solutions. She has held both the IIROC licence and the Life Licence Qualification Program (LLQP) designation, reflecting her commitment to professional excellence.

A graduate of the University of Western Ontario, Sunni co-founded Schneider & Pollock Wealth Management Inc. with a vision to deliver the same high standard of client service exemplified by her father, Nugent Schneider—an industry leader whose distinguished 60-year career continues to inspire the firm's values today.

As Chairwoman and Client Development Manager, Sunni is dedicated to building meaningful relationships and guiding clients toward achieving their financial goals. She takes pride in offering tailored, high-touch service to ensure each client receives exceptional care and attention.

Born and raised in the Greater Toronto Area, Sunni is a proud mother of two sons and an energetic dog, Hooli. She enjoys traveling, maintaining an active lifestyle, and engaging in community and political initiatives. Sunni currently serves on the board of a provincial riding association and has joined a ladies' entrepreneurial group.

A passionate advocate for women in finance, Sunni encourages more women to pursue careers in the industry, stating "I think it's important for women to step up and just go for it!"

Jeff Pollock

Chief Executive Officer,
Portfolio Manager

Jeff Pollock co-founded Schneider & Pollock Wealth Management Inc. to return personalized, timely attention to individuals. Serving his clients across Ontario, Alberta, British Columbia, and Nova Scotia, Jeff builds highly customized discretionary portfolios.

Prior to founding Schneider & Pollock, Jeff worked for two other discretionary portfolio managers.

Learn more about Jeff

A graduate of the Schulich School of Business (Bachelor of Business Administration [BBA], with Dean’s List distinction) and the University of Windsor Faculty of Law (Juris Doctor [J.D.]), Jeff holds the Chartered Financial Analyst (C.F.A.) designation.

Beyond his professional practice, he is a dedicated community leader, serving as Treasurer for the Rotary Club of Toronto and President of his local provincial riding association.

The Globe and Mail, National Post, and AM640 have all featured Jeff’s perspectives.

Sunni Schneider and Jeff Pollock